Crisis Management & Communication

One of the most important organizational tasks is crisis management. Failure may cause significant harm to stakeholders, financial losses for a business, or even the demise of that institution. Practitioners of public relations are essential to crisis management teams. The public relations industry would benefit greatly from a collection of best practices and lessons learned from our understanding of crisis management. It is difficult to summarize what is known about crisis management and public relations' part in that body of knowledge because volumes have been written about it by both practitioners and researchers from a variety of fields. Define key concepts as the ideal spot to begin this work.